So I’m always telling people that they need to spend more time engaging with their community, but often people don’t understand what that means. It’s tricky to explain to people exactly how engaging with their community looks, especially in the COVID era – so I wanted to break down 3 COVID friendly community engagement strategies.
There are few bands who have really maintained the longevity and vision of KISS. For nearly fifty years now they have been one of the biggest bands in the world. They defined multiple generations of rock fans and even now in an era of live streams are pushing the envelope to craft some of the most impressive content in the field. So what are the lessons we can take from KISS?
En Minor is a project that had been rattling around in Philip H. Anselmo“s head since he was a child; they are an unexpectedly emotional and deeply serious sound that freefalls out of the genres most of the band members are associated with, including Anselmo himself, and into uncharted territory. Unconventional and, in many ways, experimental, their 2020 release, When the Cold Truth Has Worn Its Miserable Welcome Out (Housecore Records) is steeped in reverence to the Jazz tradition in New Orleans, and maybe more markedly serves as a morose interpretation of a Jazz Funeral March with hints of Vaudeville; an unironic gothic twist on Tom Waits that Anselmo has since self-described as Depression Core.
Everyone seems to know that they need to be sending emails to their email list, but they don’t know what to write. I wanted to break this down for you in a simple and easy way so that we could sit down and analyze some of the most effective types of emails that you can write to foster a relationship with your fans.
Did you know the average YouTuber with 1 million views has 3,873 videos uploaded? That for the average person to reach 100k subscribers they need to upload 1,171 videos? This shit isn’t easy. In fact – it is quite difficult. This is why consistency is key.
TikTok is a really interesting and exciting platform. Unfortunately, most bands and labels have absolutely no clue how to use it. With this short primer, I hope to demystify the platform for those of us who are DIY lifers.
As the year of COVID-19 seems to come to a close and we begin to have hope for a better future bands are once more starting to ask me how to pitch to festivals. I realized that I haven’t written an article on this in a good long while, and would love to help show you guys the light.
So I went viral on TikTok over the weekend. I know you’re probably tired of me writing about TikTok, but going up 900 followers over the course of a weekend ain’t nothing to sneeze at. So I wanted to break down for you some of how I did that and what I learned in the process.
As some of you may have noticed I’ve been taking TikTok a lot more seriously in the last couple of weeks. Once I hit 10,000 on Instagram, I had to find a new project, and it seemed like a serious growth opportunity for me. With that in mind, I wanted to share some lessons from my getting my first hundred followers.
I frequently get asked about what my favorite books are for learning about business and the music industry. The books that act as guides to success if you will. I realized while I may have referenced these a lot, I have not actually broken down my favorites.