Dumb and Dumbest Episode #468: Swallow The Bitter Pill

Matt and Keefy team up to explain why it is called the “music business” and not the “music friendship.” Dumb and Dumbest #468 is streaming now and it’s all about Swallowing The Bitter Pill! Dumb and Dumbest is hosted by Matt Bacon (Dropout Media, Ripple Music, Prophecy Productions), Music Publicist Curtis Dewar (Dewar PR), and Social Media expert and Ghost Cult Owner, Keith Chachkes (BDWE Media). Join our free music marketing Q & A Zoom call on August 19th! Sign up here. https://mailchi.mp/34ea13d6533a/x86dpnjva8
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Dumb and Dumbest Episode #467: James Shotwell of Haulix

Matt and Curtis welcomes in James Shotwell of Haulix to discuss his career, the platform that bolsters the music industry from bands to journos, and much more!  Dumb and Dumbest #467 is streaming now and it’s an interview with about James Shotwell of Haulix! Dumb and Dumbest is hosted by Matt Bacon (Dropout Media, Ripple Music, Prophecy Productions), Music Publicist Curtis Dewar (Dewar PR), and Social Media expert and Ghost Cult Owner, Keith Chachkes (BDWE Media). Join our free music marketing Q & A Zoom call on August 19th! Sign up here. https://mailchi.mp/34ea13d6533a/x86dpnjva8
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Dumb and Dumbest Episode #466: Why Cover Art Matters

If your album cover game is weak, you will sell fewer albums and also be a laughing stock. Matt and Curtis talk about this and more in a new podcast. Dumb and Dumbest #466 is streaming now and it’s about Why Cover Art Matters! Dumb and Dumbest is hosted by Matt Bacon (Dropout Media, Ripple Music, Prophecy Productions), Music Publicist Curtis Dewar (Dewar PR), and Social Media expert and Ghost Cult Owner, Keith Chachkes (BDWE Media). Join our free music marketing Q & A Zoom call on August 19th! Sign up here. https://mailchi.mp/34ea13d6533a/x86dpnjva8
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BACON BLOODY BACON: Matt Bacon On The 3 Biggest Mistakes Made with Facebook Ads

This is the big one, the thing that if you understand can really move the needle for your ads and get you records selling. Understanding how to create effective creative, that is to say, images or videos for your marketing is essential if you are trying to close sales and run an ad that actually works. Continue reading

Dumb and Dumbest Episode #465: Establishing A Good Working Relationship

Matt and Curtis talk about the fundamentals of good teamwork between bands and music industry professionals.  David has a really interesting journey and shared a lot of cool insights. Dumb and Dumbest #465 is streaming now and it’s about Establishing A Good Working Relationship! Dumb and Dumbest is hosted by Matt Bacon (Dropout Media, Ripple Music, Prophecy Productions), Music Publicist Curtis Dewar (Dewar PR), and Social Media expert and Ghost Cult Owner, Keith Chachkes (BDWE Media). Join our free music marketing Q & A Zoom call on August 19th! Sign up here. https://mailchi.mp/34ea13d6533a/x86dpnjva8
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Dumb and Dumbest Episode #464: David Wu of Riffshop

Matt and Curtis talked with YouTuber and music educator David Wu about Riffshop!  David has a really interesting journey and shared a lot of cool insights. Dumb and Dumbest #464 is streaming now and it’s an interview with David Wu of Riffshop! Dumb and Dumbest is hosted by Matt Bacon (Dropout Media, Ripple Music, Prophecy Productions), Music Publicist Curtis Dewar (Dewar PR), and Social Media expert and Ghost Cult Owner, Keith Chachkes (BDWE Media). Join our free music marketing Q & A Zoom call on August 19th! Sign up here. https://mailchi.mp/34ea13d6533a/x86dpnjva8
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Dumb and Dumbest Episode #463: Jessie May of Turkey Vulture, Alt Ctrl and Metalhead Money

Matt and Curtis chat with Jessie May of Turkey Vulture, Alt Ctrl, and Metalhead Money. Turkey Vulture’s new album Time To Pay is out now! Dumb and Dumbest #463 is streaming now and it’s an interview with Jessie May of Turkey Vulture, Alt Ctrl, and Metalhead Money! Dumb and Dumbest is hosted by Matt Bacon (Dropout Media, Ripple Music, Prophecy Productions), Music Publicist Curtis Dewar (Dewar PR), and Social Media expert and Ghost Cult Owner, Keith Chachkes (BDWE Media). Join our free music marketing Q & A Zoom call on August 19th! Sign up here. https://mailchi.mp/34ea13d6533a/x86dpnjva8
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Dumb and Dumbest Episode #462: Artist Manager Brady Deeprose (Conjurer UK)

Matt and Curtis chat with Brady Deeprose of Conjurer UK all about his music career, and his work as a band manager. Dumb and Dumbest #462 is streaming now and it’s an interview with Artist Manager Brady Deeprose (Conjurer UK)! Dumb and Dumbest is hosted by Matt Bacon (Dropout Media, Ripple Music, Prophecy Productions), Music Publicist Curtis Dewar (Dewar PR), and Social Media expert and Ghost Cult Owner, Keith Chachkes (BDWE Media). Join our free music marketing Q & A Zoom call on August 19th! Sign up here. https://mailchi.mp/34ea13d6533a/x86dpnjva8
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Dumb and Dumbest Episode #461: Why Bandcamp Matters

Matt and Curtis go deep on why your Bandcamp game needs to be on point for success. Dumb and Dumbest #461 is streaming now – Why Bandcamp Matters! Dumb and Dumbest is hosted by Matt Bacon (Dropout Media, Ripple Music, Prophecy Productions), Music Publicist Curtis Dewar (Dewar PR), and Social Media expert and Ghost Cult Owner, Keith Chachkes (BDWE Media). 
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BACON BLOODY BACON: Matt Bacon on The Three Biggest Mistakes People Make with Their Ads

Running ads on Facebook is extremely difficult. There’s a lot of ins and outs that you have to understand otherwise you are pissing away money. There’s obviously been a ton of hacks to help with this but I can assure you a lot of it is mere quackery. So I wanted to write an article talking about the three biggest mistakes people make on Facebook ads. 

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