If you generate ads optimized for your audience more people will see it and engage. That much seems self-evident right? You have to remember – people only care about themselves, they don’t give a shit about you. They consume what they want to consume, not what you want them to consume. Therefore you need to be creating content that benefits them, not the content that benefits you. What this means is that the focus is going to need to be on the quality of the ads that you are putting out. I wanted to take a minute to talk to you about some core mindset things about ads you should understand if you want to dive into this world.
As we delve even further into this quarantine and lack of live music I think it’s important to keep thinking about the types of content that we can create. The types of content that are going to work and allow us to keep growing. Today I wanted to get into how to keep having content coming through the storm of quarantine. Content people WANT to engage with. Continue reading
Industrial Metal legends Rammstein have rebooked their canceled their 2020 European stadium tour for 2021. The band commented. Today we’re delighted to announce the new, rescheduled dates for this year’s Rammstein – tour, which had to be cancelled due to COVID-19.
In a story Ghost Cult broke the news of earlier in the week, Guns N Roses cover of ‘Live and Let Die’ (originally by Paul McCartney) was played at The President visited a mask factory in the soon to reopen state of Arizona. Never one to miss a chance for commerce, they have released at “Live and Let Die with COVID-45” shirt for fans. As seen below, the shirt features the name of the song, albeit with Guns N’ Roses dedication to the “‘n,” and it appears to take it shot at Trump as well, reading: “Live N’ Let Die With COVID-45.” Trump is the 45th president of the United States. Continue reading
One of the questions I get the most lately is “How do I create content when my band can’t rehearse or do much of anything?” And this is a great, really important question. In the age of coronavirus, content creation is harder than it has been ever before for many.
However, there are a few key forms of content you can be used to grow. These include shoutouts, recycling old content, and of course memes. I want to go over all these in order to help you post more aggressively today! Continue reading
Dave Grohl of Foo Fighters and Nirvana wrote an impassioned Op-Ed at The Atlantic about our collective depression over the coronavirus’s impact on the entire global music industry. Dave a fan of concerts himself, as well as a performer, who has had his Foo Fighters 25th anniversary Van Tour and day-long festival, DC Jam canceled. Dave echoed the feelings of all of us and also pleaded for folks to hang in there, even making a quarantine playlist. Continue reading
Slipknot and Stone Sour frontman Corey Taylor has raised over 150k along with eBay with their charity guitar auction. The funds will go to benefit Covid-19 Response Efforts. After two weeks and nearly 800 bids, Taylor raised over $75,000 USD which was matched by eBay for Charity, totaling over $150,000 USD donated to Direct Relief in support of their COVID-19 response efforts. Continue reading
Industrial Metal legends Rammstein have canceled their 2020 European stadium tour. The trek was due to kick off on May 25 in Klagenfurt, Austria and conclude on August 4 in Aarhus. Denmark. Earlier today, Rammstein released the following statement: “Due to local event restrictions related to COVID-19, which now affect almost all planned dates, the band’s 2020 stadium tour can unfortunately not take place. Continue reading
Not all heroes wear capes! As reported by the LA Times, President Trump toured an N95 mask manufacturing plant in Phoenix on Tuesday, his visit through the facility was accompanied by a coincidental musical soundtrack: Guns ‘N Roses’ legendary cover of the Paul McCartney and Wings song ‘Live and Let Die’. The song originally appeared as the theme song of the James Bond film of the same name. The president and his entourage were touring a Honeywell factory that produces the masks, worn by medical workers to protect them from breathing in the deadly COVID-19 virus. Standing next to a green bin filled with hundreds of masks, Trump, who was sans mask, much to the chagrin of the factory manager, watched an employee work as the music segued from the Animals’ ‘House of the Rising Sun’ into the song that is still a highlight of GNR concerts! The background music for the tour also included Trump rally stalwarts such as Lee Greenwood’s ‘God Bless the U.S.A.’ and Survivor’s “Eye of the Tiger.’
What if there was a social media site that didn’t make you worry as much about formatting, that let you talk to your heroes directly and which let you post as much as you want whenever you want? What if I told you this same site has a user base that is particularly united just because they are on that social media platform? You’d think that was too good to be true right?
Well, it’s not – because that’s what Twitter is. When it comes down to it, Twitter is an incredibly valuable tool for bands, but admittedly, one that needed time to win me over. The thing is you need to be on Twitter with your band because it’s the world’s group chat, it allows you to test content and it removes barriers! Let’s break that down.