Facebook Clarifies New Livestreaming Music Policy Changes

 

Yesterday we reported on Facebook’s update to the Music policy, regarding livestreaming. This policy has been in place since 2018 (and they have not acted on banning any pages since this time) and updated on Friday, September 11th. Being that we have some experience with social media (our owner is a digital marketing expert for brands), we tried to shed a light on these changes and what they mean for bands. A representative of Facebook saw our post and reached out to us to clarify Facebook’s policy. Since we want to enlighten bands and fans on what is possible and what is prohibited, here is a synopsis of what the new rules really mean. 

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Facebook to Prohibit Bands from Certain Types of Livestreams On October 1st

Facebook has revealed new plans to limit streamed events, according to the terms of their Facebook Music rules for the platform. Although like most changes with the monolithic social platform, it is designed to prevent abuse and litigation from record labels, DJ’s and cover song artists, it seems like a terrible misjudgment against artists and creators who utilize the platform. Effective October 1st Facebook announced that musicians will not be allowed to “use videos on our Products to create a music listening experience.” The rule change comes with the threat that bands will have their account banned or deleted for failure to comply. Especially following the pandemic, bands and artists have taken to streaming for a variety of purposes for promotion and profit, and Facebook even instituted a tip jar type payment platform, in an attempt to compete with Twitch and YouTube Live videos. Facebook has turned around on this idea and now states they want their technology to be used to connect family and friends to one another, not to connect musicians to their fans. Read Facebook’s full statement. Continue reading

SXSW Cancelled Over Coronavirus Fears

For the first time in 34 years, there will be no SXSW Festival. After an order by the city of Austin Texas, the festival announced its cancellation over fears from the growing outbreak of the Coronavirus. Many key sponsors and artists had already pulled out. As reported by AdWeek, the event typically draws more than 400,000 attendees and in 2019 brought and added $350M to Austin’s economy. Attendance last year topped 417,400 across all events. Continue reading

Dumb and Dumbest Podcast #147: The Great Snapchat Experiment

 

Are other social networks outside of The Big Four potentially worthwhile for your band or brand like Snapchat or Tik-TokDumb and Dumbest Podcast number #147 is streaming now and it’s all about The Great Snapchat Experiment with guest co-host Keefy from Ghost Cult Magazine. Hosted by Matt Bacon (Dropout Media, Ripple Music, Prophecy Productions) and Publicist Curtis Dewar (Dewar PR), they also offer The Music Marketing Challenge, a low-cost, super high-value private training to bands and artists. Get hands-on practical experience to market your band like a pro today! Message them at the links below.  Continue reading

Dumb And Dumbest 80: The 7 Types Of Toxic People To Avoid On Social Media


Are you worried about how to navigate social media for your band in a sea of trolls, haters, creeps, and assholes? Episode 80 of the Dumb and Dumbest Podcast is streaming right now, and it’s about The 7 Types Of Toxic People To Avoid On Social MediaDumb and Dumbest is a music industry podcast hosted by music executive Matt Bacon (Dropout Media, Ripple Music, Prophecy Productions) and Publicist Curtis Dewar (Dewar PR).  

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Dumb And Dumbest 79: Interview with Billy Myers III on Graphic Design, DIY Music And Hustle


Episode 78 of the Dumb and Dumbest Podcast is streaming right now, and it’s an Interview with Billy Myers III on Graphic Design, DIY Music And Hustle. Billy has the band Glorious Rebellion but also makes his bones as a graphic designer with Von Skull Media social media pro and more.  Dumb and Dumbest is a music industry podcast hosted by music executive Matt Bacon (Dropout Media, Ripple Music, Prophecy Productions) and Publicist Curtis Dewar (Dewar PR).  

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Dumb And Dumbest 78: Interview with Seth Werkheiser of Close Mondays


Episode 78 of the Dumb and Dumbest Podcast is streaming right now, and it’s an Interview with Seth Werkheiser of Close Mondays. Seth was one of the original Metal music bloggers on the net, worked for AOL Noisecreep, Buzzgrinder, helped found the amazingly influential #metalbandcampgiftclub and the recently defunct but rad Skulltoaster. Seth runs Close Mondays and has a plethora of advice to share about the music industry, marketing, metrics and more. Dumb and Dumbest is a music industry podcast hosted by music executive Matt Bacon (Dropout Media, Ripple Music, Prophecy Productions) and Publicist Curtis Dewar (Dewar PR).  

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High On Fire To Play Special 20th Anniversary Shows In 2018

High On Fire recently confirmed that they are writing a new album, but that’s not all they have planned for fans next year. 2018 marks the 20th Anniversary of the band, and they plan to celebrate in a big way. Continue reading