BACON BLOODY BACON: Matt Bacon’s TikTok For Bands and Labels: A Primer


TikTok is a really interesting and exciting platform. Unfortunately, most bands and labels have absolutely no clue how to use it. With this short primer, I hope to demystify the platform for those of us who are DIY lifers.

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BACON BLOODY BACON: Matt Bacon on How to Pitch Music Festivals


As the year of COVID-19 seems to come to a close and we begin to have hope for a better future bands are once more starting to ask me how to pitch to festivals. I realized that I haven’t written an article on this in a good long while, and would love to help show you guys the light.

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BACON BLOODY BACON: Matt Bacon on Lessons from Going Viral on TikTok


So I went viral on TikTok over the weekend. I know you’re probably tired of me writing about TikTok, but going up 900 followers over the course of a weekend ain’t nothing to sneeze at. So I wanted to break down for you some of how I did that and what I learned in the process.

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BACON BLOODY BACON: Matt Bacon on Lessons from Tik Tok


As some of you may have noticed I’ve been taking TikTok a lot more seriously in the last couple of weeks. Once I hit 10,000 on Instagram, I had to find a new project, and it seemed like a serious growth opportunity for me. With that in mind, I wanted to share some lessons from my getting my first hundred followers.

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BACON BLOODY BACON: Matt Bacon on His Favorite Books for Music Business Success


 

I frequently get asked about what my favorite books are for learning about business and the music industry. The books that act as guides to success if you will. I realized while I may have referenced these a lot, I have not actually broken down my favorites.

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BACON BLOODY BACON: Matt Bacon on Non-Musical Skills to Learn During COVID


I was thinking about this as in many parts of the world we are facing a second lockdown and all that that entails. I wanted to break down – what are some skills you should have if you want to make your band progress and grow a lot faster? After all – the band who can do more on their own is often the band who succeeds. I didn’t want to do basic stuff like ‘social media’ or ‘practicing your instrument’ though those are valid. I wanted to get into some of the core skills that help.

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BACON BLOODY BACON: Matt Bacon on What Makes Live Streams Great


So what goes into a good live stream? I’m not going to lie, I haven’t watched a lot. While I admire the format and have certainly seen some things that really impressed me, as a general rule I don’t really think they are for me. However – a lot of people really like them. And they are a great way to keep attention on your band during COVID. So I wanted to break down some of the things that make the good ones worthwhile.

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BACON BLOODY BACON: Matt Bacon on Show Promotion Post-COVID


So I think we can agree that this coronavirus thing is gonna last a while. Like a while. Like probably until next fall. With this in mind, I think we can agree the booking landscape is also going to be changed in some unprecedented ways. Continue reading


BACON BLOODY BACON: Matt Bacon on Good and Bad Investments for Your Album Release


Physical product is not going to sell itself. This is a huge mistake I see a ton of bands making. They have this idea that just because they pressed it, it will sell. This is not the case. In fact, physical product can even be a bad investment. Continue reading


BACON BLOODY BACON: Matt Bacon on Getting Over 10K Followers on Instagram


So I’m zeroing in on 10,000 Instagram followers. It’s an exciting moment in my life as this has been a goal I’ve been working on for several years no wand which I’ve poured several hours a day into every day. So I wanted to break down getting over the hump and what I’m doing to reach the next level
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