I was thinking about this as in many parts of the world we are facing a second lockdown and all that that entails. I wanted to break down – what are some skills you should have if you want to make your band progress and grow a lot faster? After all – the band who can do more on their own is often the band who succeeds. I didn’t want to do basic stuff like ‘social media’ or ‘practicing your instrument’ though those are valid. I wanted to get into some of the core skills that help.
So what goes into a good live stream? I’m not going to lie, I haven’t watched a lot. While I admire the format and have certainly seen some things that really impressed me, as a general rule I don’t really think they are for me. However – a lot of people really like them. And they are a great way to keep attention on your band during COVID. So I wanted to break down some of the things that make the good ones worthwhile.
So I think we can agree that this coronavirus thing is gonna last a while. Like a while. Like probably until next fall. With this in mind, I think we can agree the booking landscape is also going to be changed in some unprecedented ways. Continue reading →
Physical product is not going to sell itself. This is a huge mistake I see a ton of bands making. They have this idea that just because they pressed it, it will sell. This is not the case. In fact, physical product can even be a bad investment. Continue reading →
So I’m zeroing in on 10,000 Instagram followers. It’s an exciting moment in my life as this has been a goal I’ve been working on for several years no wand which I’ve poured several hours a day into every day. So I wanted to break down getting over the hump and what I’m doing to reach the next level Continue reading →
One of the things that I think people don’t understand is the importance of documenting and creating content about the people around you if you want to grow. That’s why we talk so often about the value of being a music journalist or having a podcast or something to grow your contacts in the scene. Continue reading →
Australian Metallers King Parrot has dropped a new single, “Nor Is Yours” featuring Phil Anselmo (Down, Pantera, Scour, Superjoint, En Minor). The band recently announced their new EP Holed Up In The Lair, set for release on October 9th via Agonia Records in Europe. Housecore Records will release the EP in North America and Dead Set Recordings in Australia. Check out the track and pre-order the EP at the link below.
So I’ve been investing a lot of time these past few weeks in deepening my understanding of influencer advertising. Why? Well because it’s a really effective way to grow accounts and get attention in a world where Facebook and Instagram make increasingly dystopian choices. I wanted to break down some best practices for engaging with influencer marketing. Continue reading →
Right now we are going through aN unprecedented time. We all know this. We all kind of hate it and are trying to find effective ways to move forward. The question that comes up then is simply, ‘How does one remain productive even when nothing is going on for your band?’ Continue reading →
Another day, another article. But that’s the point – and it’s a point that I think more people need to embrace. Discipline is one of the real keys of the music industry and the more you can have it the more you will grow.