In these articles, I talk non-stop about the importance of engaging with your community at scale. This continually, however, seems to be something that gives people pause. They are consistently asking me, “Matt but HOW do I engage with the community meaningfully.” Now first and foremost it is important to remember that this isn’t really easy and it’s not really the sort of thing that is going to always make sense from first blush so don’t expect it too. However, by following through on some of the ideas, the tasks laid out on this article you are going to be able to help your scene push forward in a meaningful way. By giving without expectation of something in return you will be able to reach that critical next juncture for your band. If you want more contacts, friends or people to generally work with as you try and expand what your band is all about then there is basically nothing you can do that will be more impactful than engaging deeply. Continue reading →